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ICO Fines Allay Claims £120,000 for 4 Million Unlawful Marketing Texts
Allay Claims was fined £120,000 by the Information Commissioner’s Office for sending over 4 million unlawful marketing texts about PPI tax refund claims. The messages generated more than 46,000 spam complaints. The ICO has now received over 230,000 complaints about unsolicited marketing linked to motor finance claims since January 2025.

